7th July 2009
2.00pm-5.00pm
The InterFace and Cholochhobi Awards 2009 of Arena Animation Chowringhee is aimed at encouraging each and every student to come forth and participate in order to project their best efforts in the fields of Multimedia and Animation. The essence, through speech and visuals, will be to bring to te forefront the ability of the students and advising them to use the competition as a platform to hone their skills and gain in confidence.
One of the main purposes of any competition is not only winning but also the spirit of participation. This was amply displayed in the Seminar on the launching of the Interface Competition through various aspects.
The Seminar as we all know was held in St.Xavier’s Auditorium in Park Street,
, Kolkata.
It started at 2.00pm in the afternoon and lasted till 5.00pm in the evening.
We had over 250 students attending the Seminar in spite of the fact that the weather was going against the event.
We reached the venue by 12.30pm to get things organized in order to be bang on time. However, we had students as volunteers to manage the hall in time of entry.
We also had a registration desk, just outside the hall where we got the students to register their names before entering.The Registration desk was very well managed by our own Academics in Charge-Mrs. Shalu Kaur and our Librarian Mrs. Sumita Dutta.
The event started at 2.15pm sharp. The afternoon was declared open by our Centre Head-Director Mr. A. D. Singh who briefed the students of the competition and their categories. Needless to say that the students were hugely motivated by his opening speech and their interest and curiosity rose to a different level to know more about the forthcoming competition.
We had 5 categories to introduce in the first half. These were 2D Illustration, Graphic Novels, Website Designing, 3D Illustration and PSA. Our respected faculties were asked to come and give presentations of each category to help the students to understand them better.
We had a 15 mins break in between which was covered by a round of question answer round conducted by one of our respected faculty.
Followed were the next part of the Seminar which was the Cholochhobi 2nd Edition. Here the students were shown films by the faculties.
The students were briefed about the entire procedure of taking part in the competition which would start from the month of July and continue till November.
The event was a major success and the efforts put in by one and all were appreciated by all students. This event was first of its kind organized in this manner by Arena Animation Chowringhee.
We, Arena Animation wish each of our students the very best for this mega competition. Hope each one of them come out with flying colors.
Friday, July 24, 2009
Thursday, April 16, 2009
Pitching and Film Making
What is A Film? For a film : we require a story – it can be defined as any sequence of events with a beginning, middle, and an end makes up a story, but it would not be a very interesting story unless it had a dramatic twist of some sort so the end could not be anticipated. If it is sad, then the story is a tragedy. If it is happy then the story is a comedy. A 'dramatic twist' is a point where the storyline takes an unexpected turn, and the reader is not sure what is going to happen next.
The workshop aimed on giving a professional flavor to the students on the Pre production of Film Making ? Our session was conducted by eminent animation mentors who gave in their experience on Film Making. This workshop was divided into two sessions – Story and Concept and Pitching. It was held on 4th and 10th April 2009 respectively, in the conference Room of Academy of Fine Arts .
To begin with, it was Mr. Biplab Chandra first showcased some 2D short films. He explained as to what is a story. As explained earlier the story should have a beginning, middle and an end. He explained the concept with the examples and also with a simple diagrammatic structure.
Storyline 1
I was about to make a cup of tea when I realised I had run out of milk. Still being in my dressing gown, I could not go out to buy any, so I went to my neighbour in the next apartment and knocked on the door. He came and gave me some milk. I returned and had a cup of tea.
This is a story, but not a very interesting one. It has a beginning with the objective of my wanting a cup of tea. It has a slight dramatic turn in the middle when I discover I have no milk and have to take action to resolve it. It ends when I get the milk, and then make my tea.
Storyline 2
I was about to make a cup of tea when I realised I had run out of milk. Still being in my dressing gown, I could not go out to buy any, so I went to my neighbour in the next apartment and knocked on the door. I could hear violent noises in the apartment, but no one came. I knocked again. A total stranger opened the door. He asked me abruptly what I wanted, I asked if my neighbour was in, and that I had run out of milk .The stranger said my friend had gone away and that he was looking after the flat, and that he didn't have any milk. He then slammed the door.
This story creates another line of thought. It has the same beginning of my wanting a cup of tea. It has the same twist where I have to go to my neighbor to get some milk, but there is a new dramatic turn when the stranger comes to the door and acts in an unfriendly way. The story cannot end there. It would not be satisfying to say "I then went to another neighbor and got some milk" because the reader is more interested in who the stranger was.
The story line can be developed visually:
This diagram simply tells you that the situation needs to be resolved, and that action has to be taken to resolve it. But there is a 'Decision' stage in between the Situation and the Action.
The 'Decision' stage is very important, as there may be various options that are available, and they come before the decision to take action. The diagram can now be expanded.
So, the story starts out with the objective my wanting to get some milk, but then the objective changes to my wanting to find out what happened to my neighbour. A good story has many dramatic twists and turns, and often has 'counterpoint' stories going on at the same time.
The storyline could end with borrowing milk from my neighbour, but as there seems to be something odd going on, the storyline changes and becomes:
The 'end action' of the first sequence becomes the starting situation of the second sequence.
Similarly Mr Biplab Chandra also explained the classic story structure which begins with the plot. What do we mean by Plot? Simply, plot is WHAT HAPPENS in a short story, novel, play or film. No more, no less. It isn't description or dialogue, and it certainly isn't theme. In the best stories, plot grows organically out of character, rather than being imposed from above. Mr. Biplab pointed out how writers could develop the plot – as pointed out by Anne Lamott ('Bird by Bird,' 'Operating Instructions') created a mnemonic device to help writers remember how to write plots that work:
Action, Background, Conflict, Development and End. Mr Dhurobojyoti Chatterjee also contributed in this workshop. His area dealt with the interesting characters that are required to enhance the story. The characters in the story play a very significant role. The characters should also be created in such a manner one look at them can actually describe their inner self.
He showed us a lot of examples from movies like Lion King, Madagascar and many more.
The workshop was highly interactive and we could see the interest within the students. Certain scenes from good animation films were showcased to explain the concept of a good story and plot.
The second session of the workshop was based on Pitching. Pitching is a very important part before we begin with the production. It involves telling of the story in a convincing tone within a specified time period. Its as if one is selling the story to the client. Once the narration is over the narrator cannot argue defend his or herself while taking suggestions from the client.
This was a new experience for the students and definitely our aim was to give the students a professional flavor of the animation industry.
The pitching session was judged by our eminent panel of judges which included an eminent comic strip artist Mr Sarabjit , Mr Sumit Ghosh along with the 2D and 3D mentors and also the fellow students.
The session turned out to be extremely exciting and vibrant when the students pitched their story and also took suggestions from the Judges.
Eventually we completed with the Pre production part of Film Making. It was an important step towards giving a professional flavor of an Animation Film Making.
The workshop concluded with the prize distribution of Arenite and Academic Performer for the Month of February and March. 09. Student: Arunava Roy Chowdhury and Subhamoy Mukherjee were awarded as the Arenite of the month for February and March respectively. Rajib Pal and Soumendranth Patra was awarded as academic performer for the month of February and March respectively
The workshop aimed on giving a professional flavor to the students on the Pre production of Film Making ? Our session was conducted by eminent animation mentors who gave in their experience on Film Making. This workshop was divided into two sessions – Story and Concept and Pitching. It was held on 4th and 10th April 2009 respectively, in the conference Room of Academy of Fine Arts .
To begin with, it was Mr. Biplab Chandra first showcased some 2D short films. He explained as to what is a story. As explained earlier the story should have a beginning, middle and an end. He explained the concept with the examples and also with a simple diagrammatic structure.
Storyline 1
I was about to make a cup of tea when I realised I had run out of milk. Still being in my dressing gown, I could not go out to buy any, so I went to my neighbour in the next apartment and knocked on the door. He came and gave me some milk. I returned and had a cup of tea.
This is a story, but not a very interesting one. It has a beginning with the objective of my wanting a cup of tea. It has a slight dramatic turn in the middle when I discover I have no milk and have to take action to resolve it. It ends when I get the milk, and then make my tea.
Storyline 2
I was about to make a cup of tea when I realised I had run out of milk. Still being in my dressing gown, I could not go out to buy any, so I went to my neighbour in the next apartment and knocked on the door. I could hear violent noises in the apartment, but no one came. I knocked again. A total stranger opened the door. He asked me abruptly what I wanted, I asked if my neighbour was in, and that I had run out of milk .The stranger said my friend had gone away and that he was looking after the flat, and that he didn't have any milk. He then slammed the door.
This story creates another line of thought. It has the same beginning of my wanting a cup of tea. It has the same twist where I have to go to my neighbor to get some milk, but there is a new dramatic turn when the stranger comes to the door and acts in an unfriendly way. The story cannot end there. It would not be satisfying to say "I then went to another neighbor and got some milk" because the reader is more interested in who the stranger was.
The story line can be developed visually:
This diagram simply tells you that the situation needs to be resolved, and that action has to be taken to resolve it. But there is a 'Decision' stage in between the Situation and the Action.
The 'Decision' stage is very important, as there may be various options that are available, and they come before the decision to take action. The diagram can now be expanded.
So, the story starts out with the objective my wanting to get some milk, but then the objective changes to my wanting to find out what happened to my neighbour. A good story has many dramatic twists and turns, and often has 'counterpoint' stories going on at the same time.
The storyline could end with borrowing milk from my neighbour, but as there seems to be something odd going on, the storyline changes and becomes:
The 'end action' of the first sequence becomes the starting situation of the second sequence.
Similarly Mr Biplab Chandra also explained the classic story structure which begins with the plot. What do we mean by Plot? Simply, plot is WHAT HAPPENS in a short story, novel, play or film. No more, no less. It isn't description or dialogue, and it certainly isn't theme. In the best stories, plot grows organically out of character, rather than being imposed from above. Mr. Biplab pointed out how writers could develop the plot – as pointed out by Anne Lamott ('Bird by Bird,' 'Operating Instructions') created a mnemonic device to help writers remember how to write plots that work:
Action, Background, Conflict, Development and End. Mr Dhurobojyoti Chatterjee also contributed in this workshop. His area dealt with the interesting characters that are required to enhance the story. The characters in the story play a very significant role. The characters should also be created in such a manner one look at them can actually describe their inner self.
He showed us a lot of examples from movies like Lion King, Madagascar and many more.
The workshop was highly interactive and we could see the interest within the students. Certain scenes from good animation films were showcased to explain the concept of a good story and plot.
The second session of the workshop was based on Pitching. Pitching is a very important part before we begin with the production. It involves telling of the story in a convincing tone within a specified time period. Its as if one is selling the story to the client. Once the narration is over the narrator cannot argue defend his or herself while taking suggestions from the client.
This was a new experience for the students and definitely our aim was to give the students a professional flavor of the animation industry.
The pitching session was judged by our eminent panel of judges which included an eminent comic strip artist Mr Sarabjit , Mr Sumit Ghosh along with the 2D and 3D mentors and also the fellow students.
The session turned out to be extremely exciting and vibrant when the students pitched their story and also took suggestions from the Judges.
Eventually we completed with the Pre production part of Film Making. It was an important step towards giving a professional flavor of an Animation Film Making.
The workshop concluded with the prize distribution of Arenite and Academic Performer for the Month of February and March. 09. Student: Arunava Roy Chowdhury and Subhamoy Mukherjee were awarded as the Arenite of the month for February and March respectively. Rajib Pal and Soumendranth Patra was awarded as academic performer for the month of February and March respectively
Tuesday, April 7, 2009
Arthur’s Advertising Adda
Concept based knowledge is more important than the tool based knowledge . Everyone is creative but the creativity needs to be enhanced. These were the main criteria for our workshop which was held on Saturday 7th March 09 at the Conference Room of Academy of Fine Arts. This workshop was conducted by a very famous Advertising Professional Mr Arthur Cardozo. We also had two guest speakers with us Mr Sudarshan Ray and Mr Arjun Mukherjee who eminent creative directors. It was an extremely interactive session. Mr Sudarshan talked about diffenent kind of Advertisements. He asserted on the fact that before we think of creating any ad we ahould first understand the product and its potential customers. There were number of examples given like for Tripti Mustard Oil, Lux beauty soap and many more . He also pointed out if one wants to create an ad before he starts working on the computer he has to first work on paper.
Mr Arjun Mukherjee emphasized on the idea and meaning behind any advertisement. He said it is essential to create a meaning behind an ad so that our potential customers can relate to it. Some of his works were displayed which was appreciated by all.
Being an interactive session Arthur Cardozo made the students do some brainstorming exercises. Everyone present in the room was told to close their eyes for two minutes. After this they were asked to explain as to what they had visualized. We got very interesting answers. The entire atmosphere lightened up with the cheers of students when Arthur asked them to change their seats.
Arthur also emphasized that one cannot define creativity. It is right brain dominant and it totally depends on ones perception. What you perceive and what others perceive. There are certain steps involved in creating an ad. They are – Ideation – Simple, easy to communicate and differential thinking. Execution – clear imagination, resource and no compromise. Ambient Media – finding the touch point and innovative and creative devices.
Arthur showed some good international advertisements which were had involved good creative concept. To sum up he gave the students ten ideas to boost your creativity.
These steps were – listen to music , brainstorm , always carry notebooks, if we are stuck for an idea open the dictionary, define your problem , if you cannot think go for a walk, don’t watch television , don’t do drugs – be yourself, read as much as you can and finally exercise your brain. .
This session involved lot thinking and how one can enhance an individual’s creativity.
The session ended with the prize distribution for the Arenite of the Month and the Academic Performer for the month. The Arenite of the Month was given to Anil Kumar for the month of December and Bitan De for the month of January 09. The Academic Performer of the Month was awarded to Varsha Jain for December 08 and Amisha Verma for January 09. The closing speech was given by Mr . A. D Singh , our Centre Head, in which he emphasized on participation in contests without thinking of the outcome. According to him participation makes individual asses his standard of work and gives an insight to an individual to improve on the faults.
Monday, December 29, 2008
Art Attack with Shibika
How to work in teams and showcase an individual’s creativity was taken into consideration in one of our most interactive session Art Attack. The objective of the workshop focused on understanding the mindset of the potential customer and then producing the right kind of creatives that are required for the publicity. Understanding the potential customer and enhancement of ones creativity was the objective of the workshop. It was held in Conference Room of Academy of Fine Arts on 13th December, 2008.This workshop was conducted by an eminent Communication Designer who was done her masters in design from IIT Kanpur. She has worked as Graphic designer, Interaction design and Ethnography in Elephant design,Pune ,Oracle India Bangalore, Honeywell Technology Solutions Bangalore , ITC Infotech ,Kolkata Mrs Shibika Chaudhury.Accompanying Mrs Shibika Chaudhury was Mr Anindya Kashta who is a Product Designer and has done his Master of Design (Product Design) from IIT Kanpur He has worked in McCann-Erickson India Ltd ,Hawkins India Ltd ,Jayana Packaging ,ITC Kolkata.
The attack on creativity began by dividing the students into groups from the very beginning of the workshop .Students were divided into groups of ten. They were told to think about a product. After deciding about the product they were to decide the name of the company.
At first, students found it easy to think of a product and decide the company name. but things became more streamlined when the students were asked to decide the advantages and the services that the company is providing to its potential customer. That was not it, the next step was to design a logo appropriately matching with the profile of the company.
It was brainstorming task for the students. What should be the design of the logo? What kind of colors are to be used? Shibika and Anindya were giving constant advice to the teams as what color should be chosen and why? What is its significance? Next was to design a poster for the company. Students were to complete the task within a stipulated time.
Shibika and Anindya ultimately asked the teams to send in their representatives and to give a presentation regarding their product, the advantages, the logo of the company and its significance. Students had come up with excellent ideas. It became difficult to differentiate as to who was the best. The explanations were appropriate.
The ambience was full of excitement when one of the groups was declared as winner. Among such creative students it became very difficult to choose the best.
Mr. A.D.Singh, Centre Head, Arena Animation Chowringhee stressed upon exercise that was conducted by Shibika and Anindya. He also emphasized on participating on more brainstorming contest in which one can understand its product and can create appropriate graphics to represent a company. In the closing ceremony, awards have been handed over to the students who have achieved excellence in Academics. The Arenite of the Month was Sweta Jaiwal and Best Academic Performer Award went to Kaushik Dutta.
Saturday, November 22, 2008
Arena Interface 2008
The Annual Interface Awards 2008 hosted by Arena Animation – Chowringhee was held on 15th November,2008 amongst much fanfare, pomp and festivities. The event had been designed keeping in mind the dual purpose of harnessing the best of talents in each of the students and at the same time generating widespread interest in the animation industry.
The God of all Awards began with the lighting of the diya by the chief guest Mrs Jaya Seal Ghosh (famous actress, dancer and wife of percussionist Mr Bickram Ghosh)
Then rolled on the award ceremony seasoned with an amazing dance and song performances, fashion show sequences and skits. The students had put in months of hard work and dedication to put up a wonderful show.
Moments had become very emotional during the award ceremony when the prize winners were given prizes from their parents and guardians itself. The true spirit of interface could be felt when there was a loud cheering in the audience for their friends and fellow mates who had won the award and even for those who were performing.
In all there were 10 contests, the winners of which were :
The God of all Awards began with the lighting of the diya by the chief guest Mrs Jaya Seal Ghosh (famous actress, dancer and wife of percussionist Mr Bickram Ghosh)
Then rolled on the award ceremony seasoned with an amazing dance and song performances, fashion show sequences and skits. The students had put in months of hard work and dedication to put up a wonderful show.
Moments had become very emotional during the award ceremony when the prize winners were given prizes from their parents and guardians itself. The true spirit of interface could be felt when there was a loud cheering in the audience for their friends and fellow mates who had won the award and even for those who were performing.
In all there were 10 contests, the winners of which were :
Graphics
Restoring History –
WINNER : Akash Mukherjee, 1St Runner Up : Megha N.Koya., 2nd Runner Up : Priyanka Jaiswal
Meri Pehechaan -
WINNER : Anuja Banthia, 1St Runner Up : Snehasish Bhowmick , 2nd Runner Up :Debraj Nandi
Bijoyar Misthi Mukh -
WINNER : Anwesh Banerjee, 1St Runner Up : Debmallya Das, 2nd Runner Up Bivash Parbat
3D Modeling
Banao Apna Hero -
WINNER : Robel Kanti Deb, 1St Runner Up : Tapabrata Mondal, 2nd Runner Up Kamtre
Audio - Video
Jhalak Dikhla Jaa -
WINNER : Akash Mukherjee 2nd Runner Up : Sandip Routh, 1St Runner Up : Subhasish Goswami,
Break Ke Baad –
Winner : Ravans.
2D Cartooning
He, She And Chhotoo -
Winner :Chitrabhanu Banerjee, 1St Runner Up : Tamal Chakraborty, 2nd Runner Up : Pinak Pal.
WINNER: Vikash Kr Singh and Kamlesh Kr Gupta, 1ST RUNNER UP: Aranjit Saha, Arunabh Sen, Jayabrata Nath, R Kamtre Sumer , Robel Kanti Deb, Sweta Jaiswal, Sudeshna Guhathakurta, 2ND RUNNER UP: Sawan Kr Gupta,Alok Kr Singh,Kushal Thakkar,
Web Design
Rok Sako To Rok Lo -
Winner : Chandan Das, 1St Runner Up Pratibha Sipani, and 2ND RUNNER UP Subham Samanta
Hungry Kya? -
Winner : Pratibha Sipani, 1St Runner Up Sanjana Kothari, 2ND RUNNER UP Akash Mukherjee.
The MC for the show Ms. Gunjan Sinha (RJ – Radio Mirchi 98.3 fm ) spiced up the show with an animated performance and quiz shows for the audience. The venue, Vidya Mandir which has a sitting capacity of 738 seats was overfull before the show began and a lot of students had to stand or sit in the sidelines to watch the show proceedings.
The award ceremony was seasoned with an amazing dance performances and song performances by our very own students who had put in months of hard work and dedication to put up a wonderful show. Our student also got fashionable by putting up a fashion show with different sequences and not to forget our drama which was inspired by Mughal e Azam but in a most comical manner.
Students who had worked hard and had put in special effort were awarded with Rizwanur Rahman Special Award .
How could we forget our Arenites of the Month and the academic performer of the Month who have performed well all the year round? We felicitated them for their excellent performances in the field of academics and overall behavior. The candidates were awarded on particular month but we had to felicitate them on this grand platform. Even we acknowledged our judges who helped us in selecting the winners without partiality for anyone.
The most popular awards category included the award for Best Batch which these awards inculcate amongst the student a feeling of unity and a competitive spirit in order for them to perform better.
The first category is BEST BATCH OF 2008.
The criteria being a) Academic performance, b) Attendance and Regularity d) Behavior and Interaction with fellow students and team members. Best is always kept for the last and it was the award for Miss Arena and Mr Arena. This Category is based on Academics, Student’s involvement in the center’s activities and overall behavior. Our Miss Arena ward went to Miss Moumeeta Bhattacharya and Mr Arena to Sawan Kumar Gupta.
Moments had become very emotional during the award ceremony when the prize winners were given prizes from their parents and guardians itself. The true spirit of interface could be felt when there was a loud cheering in the audience for their friends and fellow mates who had won the award and even for those who were performing.
Our team members’ were acknowledged and were introduced to the audience. Immense cheering came from the student who were present in the audience which made us feel special and we realized to what extent these students love us and respect us.
Mr. A.D. Singh, Centrehead concluded by giving a vote of thanks to all the sponsors and promising to make the event a grander one in the coming years.
We began with the first award on graphics category like Meri Pehchan which was a logo making contest. Where the students were asked to create a logo of a certain given brands like networking, toy’s company or soft drinks brand . We had around more than 98 entries in this category. The other graphics category in which the contest was named as Bijoyar Mishti Mukh represented the festive season of Durga Puja where the students prepared a greeting card for Shubho Bijoya. Each student gave more than one entry moreover what were astonishing were the creative ideas that each one of them came up with. Restoring History was again where distorted images had to be rectified.
The 2D cartooning category was a lot more fun which was named as He, She and Chottu where students had to make characters of a family.
The audio – video category rocked the hall when nominations for Jhalak dikh la Ja were announced.where interesting movie trailer by editing existing movies. BREAK KE BAAD is the name of our next category. Here the students were asked to prepare an ad commercial like what you see on T.V. . The winner was a group called Ravans where the student had made an interesting trailor using images and sound nad was generated in public interest as the topic of their commercial was Aids.
The next category was web design and the name of the contest was Hungry Kya?? Here the students had to make an introductory page on a fictitious watch company. The other was ROK SAKO TO ROK LO where students had to make an introductory animation for fictitious watch company.
The 3D animation category was amazing since the 3D character that they had made in Banao Apna Hero just represented how innovative and creative the students could come up with. The 3D environmental showreel students had made wonderful walkthrough in 3D.
The award ceremony Our student also got fashionable by putting up a fashion show with different sequences and not to forget our drama which was inspired by Mughal e Azam but in a most comical manner.
Students who had worked hard and had put in special effort were awarded with Rizwanur Rahman Special Award .
How could we forget our Arenites of the Month and the academic performer of the Month who have performed well all the year round? We felicitated them for their excellent performances in the field of academics and overall behavior. The candidates were awarded on particular month but we had to felicitate them on this grand platform. Even we acknowledged our judges who helped us in selecting the winners without partiality for anyone.
The most popular awards category included the award for Best Batch which these awards inculcate amongst the student a feeling of unity and a competitive spirit in order for them to perform better.
The first category is BEST BATCH OF 2008.
The criteria being a) Academic performance, b) Attendance and Regularity d) Behavior and Interaction with fellow students and team members. Best is always kept for the last and it was the award for Miss Arena and Mr Arena. This Category is based on Academics, Student’s involvement in the center’s activities and overall behavior. Our Miss Arena ward went to Miss Moumeeta Bhattacharya and Mr Arena to Sawan Kumar Gupta.
The grand show came to an end with the Vote of Thanks to the Chief Guest, guest and parents who had attended the show. Our special thanks went to our sponsors – online media partner Animation Xpress Network. Our special gratitude went to Mr H.S Azad our centre Director, Mr A.D Singh our centre head and Mr Manmeet Singh for their immense support. Immense support and participation came from students and volunteers and team members who had made this show possible. We rounded up the show with the promise of being back with a grandeur show next year.
Tuesday, September 23, 2008
Avenues in Animation
Avenues in animation – Approaches, preaprations and practices was the topic of our workshop which we were exploring. We learn animation but we do not to know the right path that has to be taken to be a successful Animator.
Our eminent speaker was Mr Puneet Sharma who is presently part of the Senior Technical Advisory Group at Arena Animation. He started his career in the Animation Industry as a Graphics Designer with Moving Picture Company, Delhi and has a professional experience of nearly 12 years working with TV Production houses, Web-portal Companies, Multimedia companies and leading Animation studios. He has worked on various domains of animation – web, multimedia, e-learning, architectural walkthroughs, social ad campaigns, animated ads (TVCs) & films (2D & 3D). His last assignment was with Zee Institute of Creative Arts (ZICA Studios) as Head of the Academy and Production.
Animation is used in various fields like television, movies, e learning and many more.
As Mr Puneet pointed out, that India would produce at least 2D animated films in the year 2008 -09. He pointed out that study of principles of Design and Composition is essential for becoming a successful animator. The study of posses of different creatures, their gestures, expressions and perspectives play a vital role before we start working on the software with tools.
To become an animator ones Approach and Preparation would include the principles of animation, study of stop motion animation, the story telling techniques, story boarding with the help of film language , study of acting for animation and identification of specialization and ones core strength.
One cannot become a professional animator until one does not know the correct method to practice. One must be a member of animation groups like TASI, ASIFA. Active participation in various seminars and workshop would enhance our knowledge. Reading of animation magazines and journals would give us an insight into the latest developments into the animation industry. Master classes and launches are also important.
Mr Puneet showcased various samples to explain the points for examples from certain animation films like Ice Age 2, short films from PIXAR and many more.
The workshop not only intended in just giving a presentation but it was an interactive session where the students could ask questions and could clarify their doubts, if any. For example one of them questioned about Background making in animation whereas another participant clarified their doubts on rigging for 3D.
Mr. A.D.Singh, Centre Head, Arena Animation Chowringhee stressed upon that participants should ask more and more questions because may be even a simple question can prove to be vital in future. He stressed on concepts being the most important to become an animator rather than tools of a software. Mr singh also pointed out that we wanted Arena Chowringhee students to be ‘Designers’ and not ‘Tailors’. The Arenite of the Month was Jai Shankar Singh and Best Academic Performer Award went toAstik Kumar. Special Awards for outstanding participation was given to Bivash Parbat and a Rizwanur Rahman Creative Award For 1st Semester was given to Sanjib Adhya of TTS 9-11 batch.
Our eminent speaker was Mr Puneet Sharma who is presently part of the Senior Technical Advisory Group at Arena Animation. He started his career in the Animation Industry as a Graphics Designer with Moving Picture Company, Delhi and has a professional experience of nearly 12 years working with TV Production houses, Web-portal Companies, Multimedia companies and leading Animation studios. He has worked on various domains of animation – web, multimedia, e-learning, architectural walkthroughs, social ad campaigns, animated ads (TVCs) & films (2D & 3D). His last assignment was with Zee Institute of Creative Arts (ZICA Studios) as Head of the Academy and Production.
Animation is used in various fields like television, movies, e learning and many more.
As Mr Puneet pointed out, that India would produce at least 2D animated films in the year 2008 -09. He pointed out that study of principles of Design and Composition is essential for becoming a successful animator. The study of posses of different creatures, their gestures, expressions and perspectives play a vital role before we start working on the software with tools.
To become an animator ones Approach and Preparation would include the principles of animation, study of stop motion animation, the story telling techniques, story boarding with the help of film language , study of acting for animation and identification of specialization and ones core strength.
One cannot become a professional animator until one does not know the correct method to practice. One must be a member of animation groups like TASI, ASIFA. Active participation in various seminars and workshop would enhance our knowledge. Reading of animation magazines and journals would give us an insight into the latest developments into the animation industry. Master classes and launches are also important.
Mr Puneet showcased various samples to explain the points for examples from certain animation films like Ice Age 2, short films from PIXAR and many more.
The workshop not only intended in just giving a presentation but it was an interactive session where the students could ask questions and could clarify their doubts, if any. For example one of them questioned about Background making in animation whereas another participant clarified their doubts on rigging for 3D.
Mr. A.D.Singh, Centre Head, Arena Animation Chowringhee stressed upon that participants should ask more and more questions because may be even a simple question can prove to be vital in future. He stressed on concepts being the most important to become an animator rather than tools of a software. Mr singh also pointed out that we wanted Arena Chowringhee students to be ‘Designers’ and not ‘Tailors’. The Arenite of the Month was Jai Shankar Singh and Best Academic Performer Award went toAstik Kumar. Special Awards for outstanding participation was given to Bivash Parbat and a Rizwanur Rahman Creative Award For 1st Semester was given to Sanjib Adhya of TTS 9-11 batch.
Thursday, September 4, 2008
Art Attack
The attack on an individual’s creativity was done our one of the most creative fun and learning session of ours entitled as Art Attack. Exploration and enhancement of ones creativity was our objective of this session which was held on 23rd August 08 in the Conference Room of Academy of Fine arts. The workshop was conducted by an eminent advertising professional who has many years of experience in advertising, also a cartoonist, theatre practioner and script writer Mr. Arthur Cardozo.
It aimed at giving an insight into creative conceptualization in terms of acquiring the Big Idea and Perceiving and Associating with the same.
It was a brainstorming and an interactive workshop where the students had to be participative and discover the creative potential within them. The first exercise involved closing ones eyes and to give a description as what they were viewing. Numerous interesting answers were given by the participants. The next task was to make an interesting advertisement on a face cream.
Certain interesting international advertisements were showcased for the participants to generate more creative ideas within them.
The ambience reached its peak when Arthur organized a small contest for the participants. They were given a task to make a poster on promoting literacy in India. Participants were divided into groups of nine. Participants got a chance to showcase their talent within a stipulated time. Some very interesting posters were submitted. Two groups were declared as winners.
Mr. A.D.Singh, Centre Head, Arena Animation Chowringhee stressed upon the role of moving from the tool based(software) training towards concepts training(design concepts, visualization, pre production)while pointing towards the role of the Faculty Members as Mentors, to help students recognize their inherent talents, and motivate them to bring their talent in front with proper application. In the closing ceremony, awards have been handed over to the students who have achieved excellence in Academics. Mr singh also pointed out that we wanted Arena Chowringhee students to be ‘Designers’ and not ‘Tailors’. The Arenite of the Month was Ayush Agarwal and Best Academic Performer Award went to Debaleena Dutta. Special Awards for outstanding participation was given to Alokananda Basu and a Special Award for excellence in 2D storyboarding was given to Sujay Dubey.
It aimed at giving an insight into creative conceptualization in terms of acquiring the Big Idea and Perceiving and Associating with the same.
It was a brainstorming and an interactive workshop where the students had to be participative and discover the creative potential within them. The first exercise involved closing ones eyes and to give a description as what they were viewing. Numerous interesting answers were given by the participants. The next task was to make an interesting advertisement on a face cream.
Certain interesting international advertisements were showcased for the participants to generate more creative ideas within them.
The ambience reached its peak when Arthur organized a small contest for the participants. They were given a task to make a poster on promoting literacy in India. Participants were divided into groups of nine. Participants got a chance to showcase their talent within a stipulated time. Some very interesting posters were submitted. Two groups were declared as winners.
Mr. A.D.Singh, Centre Head, Arena Animation Chowringhee stressed upon the role of moving from the tool based(software) training towards concepts training(design concepts, visualization, pre production)while pointing towards the role of the Faculty Members as Mentors, to help students recognize their inherent talents, and motivate them to bring their talent in front with proper application. In the closing ceremony, awards have been handed over to the students who have achieved excellence in Academics. Mr singh also pointed out that we wanted Arena Chowringhee students to be ‘Designers’ and not ‘Tailors’. The Arenite of the Month was Ayush Agarwal and Best Academic Performer Award went to Debaleena Dutta. Special Awards for outstanding participation was given to Alokananda Basu and a Special Award for excellence in 2D storyboarding was given to Sujay Dubey.
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